What is Word of Mouth Marketing?

Word-of-Mouth Marketing is one of the most effective advertising methods available for businesses looking to get their adverts and content noticed by potential customers.

"In fact, research shows that potential customers are 5 TIMES more likely to notice a business when it's being promoted by someone Independent!"

The following stats below show tell you a lot about why word-of-mouth marketing has become one of the most effective advertising methods available:

• 75% of people don't believe advertisements when coming directly from a business, but 92% of people DO believe businesses being promoted by someone OTHER than a business.
• Potential customers are 5x more likely to buy when referred by someone independent, like a friend or family member.
• Around 74% of consumers identify word-of-mouth advertising as a key influencer when making purchasing decisions

Source: ClickDimensions.

Think about it, how many adverts from companies do you see on a daily basis?

The answer is hundreds. On TV, Radio, Newspapers, Billboards and Posters outside - not to mention every time you go online!

Subconsciously consumers have "shut-off" from the vast majority of adverts - ignoring over 98% of adverts entirely. Meaning the vast majority of money businesses spend on advertising is simply wasted!

It's also proven that over 94% of customers who do want a product or service generally tend to search for it themselves - without letting advertising play a part in their buying decision. Again, over 94% of customers then make a decision to use a company based on what others think of that companies products or services.

Now, imagine you stopped wasting money on advertising that over 98% of customers ignore anyway, and instead used an advertising method that over 92% of people DO take notice of!

The balance of advertising power would swing back towards you! Plus, you'd stop wasting money on advertising!

My company, The Word of Mouth Marketing Network, are able to provide all of these benefits!